If you start playing Prison Architect during its launch window you might escape being shunned down at the local indie games club.

Prison Architect has been available in early access for a couple of years now, and has managed to generate $19 million from 1.25 million sales over the course of 36 alpha builds.

As of this week, it has officially launched. The full version comes with a slew of updates and new features including a brand new play mode. You're already well behind the fashion curve on this one, but you may still have a chance to get in on it before it really blows up - saving 33% as you do so.

Here's the launch trailer:

Prison Architect Trailer Watch on YouTube