How do you get more Schedule 1 customers? As you work your way through the ranks by peddling perfectly above-board consumables, you unlock the ability to sell to more customers in different parts of town. Though their expectations grow, the cash they offer will increase in line with their demands.

Use our Schedule 1 customer list to keep tabs on your customers, future buyers, their frequently visited locations, and the effects they're looking for. Meet their needs to expedite the path to their referrals and connections. And if that's too much work, just learn how to make Schedule 1 money fast in the hit simulation game.

All Schedule 1 customers

Here's a list of every Schedule 1 customer you can unlock at each rank, their respective region, their preferences, and where they tend to hang out.

Schedule 1 Northtown customers

CustomerStandardsPreferred Effects Sam Tompson Low Munchies, Athletic, Smelly Peggy Myers Low Bright-Eyed, Refreshing, Energizing Mrs. Ming Very low Gingeritis, Shrinking, Electrifying Beth Penn Very low Schizophrenic, Lethal, Seizure-Inducing Donna Martin Low Refreshing, Lethal, Munchies Mick Lubbin Low Euphoric, Bright-Eyed, Sneaky Jessi Waters Low Energizing, Paranoia, Sneaky Kyle Cooley Low Calming, Munchies, Smelly Kathy Henderson Low Athletic, Energizing, Focused Ludwig Meyer Low Euphoric, Refreshing, Energizing Austin Steiner Low Calorie-Dense, Euphoric, Munchies Peter File Low Focused, Refreshing, Sneaky Geraldine Poon Low Athletic, Energizing, Focused Chloe Bowers Low Athletic, Energizing, Focused
  • Supplier: Albert Hoover
  • Dealer: Benji Coleman

Once you've found your footing after the tutorial, you'll unlock the Northtown residents as customers. Focus on Ludwig, Chloe, or Beth to unlock your first Schedule 1 dealer after reaching the Hoodlum rank.

Schedule 1 Westville customers

Customer Standards Preferred Effects Trent Sherman Low Athletic, Balding, Calorie-Dense Dean Webster Low Glowing, Laxative, Spicy Doris Lubbin Low Spicy, Tropic Thunder, Balding Joyce Ball Low Euphoric, Thought-Provoking, Calorie-Dense Jerry Montero Low Gingeritis, Smelly, Thought-Provoking George Greene Low Energizing, Focused, Thought-Provoking Keith Wagner Very Low Slippery, Sneaky, Tropic Thunder Charles Rowland Low Sedating, Disorienting, Foggy Meg Cooley Low Sneaky, Slippery, Thought-Provoking Kim Delaney Low Shrinking, Jennerising, Focused
  • Supplier: Shirly Watts
  • Dealer: Molly Presley

Reach the Hoodlum rank to unlock the Westville clientele. You can keep slinging the same quality stuff as before, with nobody expecting anything above Low quality.

If you're speeding things up with a growth item, Keith Wagner will take very low-quality produce without batting an eye.

Make the necessary connections to unlock Molly as a dealer for this location.

Schedule 1 Downtown customers

CustomerStandardsPreferred Effects Lucy Pennington Moderate Calorie-Dense, Euphoric, Glowing Randy Caulfield Moderate N/A Elizabeth Homley Moderate Sedating, Tropic Thunder, Toxic Philip Wentworth Moderate Refreshing, Shrinking, Foggy Kevin Oakley Moderate N/A Jeff Gilmore Moderate Sedating, Long Faced, Laxative Eugene Buckley Moderate Schizophrenic, Toxic, Calming Louis Fourier Moderate Shrinking, Seizure-Inducing, Paranoia Jennifer Rivera Moderate Shrinking, Slippery, Toxic Greg Figgle Very Low Euphoric, Tropic Thunder, Toxic
  • Supplier: Shirly Watts
  • Dealer: Brad Crosby

At the Hustler rank, you'll unlock the ability to peddle to the citizens of the Downtown district. You'll need Moderate-grade product for all but Greg Fiddle, who'll be your garbage bin for any low/very low product you keep in short supply.

Work your way through the connections to unlock Brad Crosby as a dealer.

Schedule 1 Docks customers

CustomerStandardsPreferred Effects Anna Chesterfield Moderate Refreshing, Thought-Provoking, Euphoric Genghis Barn Very Low Electrifying, Gingeritis, Athletic Lisa Gardener Moderate Laxative, Schizophrenic, Anti-Gravity Melissa Wood Moderate Anti-Gravity, Refreshing, Slippery Cranky Frank Moderate Laxative, Toxic, Tropic Thunder Javier Perez Moderate N/A Mac Cooper Moderate Focused, Spicy, Long Faced Billy Cramer Moderate Spicy, Schizophrenic, Long Faced Marco Barone Moderate Sneaky, Long Faced, Refreshing
  • Supplier: Shirley Watts
  • Dealer: Jane Lucero

Reach the Enforcer rank to unlock customers who frequent the Docks region of the Schedule 1 map. All but one customer here requires Moderate-grade product.

Keep some low/very low-quality product in production to make easy extra money when Genghis Barn decides he needs a hit.

Schedule 1 Suburbia customers

Customer Standards Preferred Effects Chris Sullivan High Sneaky, Electrifying, Euphoric Karen Kennedy High N/A Dennis Kennedy High Athletic, Focused, Bright-Eyed Alison Knight High N/A Jack Knight High Lethal, Thought-Provoking, Shrinking Hank Stevenson High Sneaky, Schizophrenic, Toxic Jeremy Wilkinson High Calorie-Dense, Balding, Slippery Harold Colt High Spicy, Foggy, Jennerising Carl Bundy High Glowing, Athletic, Disorienting Jackie Stevenson High N/A
  • Supplier: Salvador Moreno
  • Dealer: Wei Long

At the Block Boss rank, you'll unlock the Suburbia customer list and move up to people demanding high-quality product.

Start with Chris and work your way through the connections to unlock Wei Long as a dealer to cover the region in your stead.

Schedule 1 Uptown customers

Customer Standards Preferred Effects Lily Turner High N/A Walter Crussler High Schizophrenic, Balding, Calming Fiona Hancock High Lethal, Tropic Thunder, Thought-Provoking Jen Heard High Disorienting, Sneaky, Energizing Ray Hoffman High N/A Pearl Moore High Schizophrenic, Explosive, Gingeritis Herbert Bleuball High Foggy, Slippery, Explosive Michael Boog High Jennerising, Schizophrenic, Calming Tobas Wentworth High Spicy, Disorienting, Lethal
  • Supplier: Salvador Moreno
  • Dealer: Leo Rivers

At the Baron level, the highest available at launch, the Uptown clientele list will open up to you. Use your high-quality goods to get into Lily Turner's good books, then work your way through the fancy side of town to unlock Leo Rivers as a peddler.

With Schedule 1 still in early access, we expect this list of regions and customers to increase as the game expands. Once that happens, check back here to make quick connections with the new locals before some rival gang shows up to squander your hard-earned respect. In the meantime, check out some other new PC games from 2025, or expedite your progress using our Schedule 1 console commands list.